Fireside Chat: Agile Product Marketing

Session’s Overview

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In this fireside chat by PLG Disrupt, Jonathan Maimon Head of Product Marketing at Elementor sits down with Muneyb Minhazuddin, VP Product Marketing VMware?to discuss the challenges the SaaS industry has been going through due to Covid along with how the role of Product Marketers change when Product-Led Growth is at play.

Session’s key takeaways:

  1. Agile Marketing in a time of crisis
  2. Empathizing with your customers in their time of need
  3. The balance in the tone and approach
  4. Rallying your eco-system to join your efforts
  5. The evolcing role of the Product Marketing in the Product-Led rra

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